This is an anti-drug commercial that shows a adolescent boy resisting drugs and jumping off a roof to do Parkour. Many people have expressed concern that the commercial encourages young children and teenagers to perform risky Parkour stunts, which could endanger their lives. I’m inclined to agree that while the commercial was well-intentioned, younger kids may be less wise to the risks of performing advanced Parkour moves.
In any case, Parkour is a way of life, a sport and philosophy. Parkour moves are trained in repetitively and traceurs commit basic techniques to muscle memory. It is after extended physical and mental training that a traceur will attempt a dangerous stunt. The question is, do our younger audience know this?